10 Reasons To Use Google Ads

Ten quick reasons why it makes sense to use Google Ads:

  1. It's Instant Traffic - there is no need to wait for traffic as you would from SEO and content marketing.

  2. You Can Find Out Exactly What People Are Searching On - Google Analytics no longer gives you that all important data! Where else will find the phrases your prospects are using to find the products and services you sell and market on your website.

  3. You Can Beat Your Competitors - leapfrog your competition to the top position in one easy jump.

  4. You Can Take Advantage of Remarketing - you can use your Google Ads solely for encouraging organic past website visitors to revisit. Maybe they abandoned your shopping cart and you would like to suggest coming back.

  5. Complements Your Organic Search - it's impossible to be top of Google for every organic keyphrase search, thus use Google Ads to fill in the gaps!

  6. Schedule Your Ads To Run When Your business Isn't Busy - on a quiet Wednesday afternoon get the phone ringing again by turning on your ads!

  7. You Only Pay For Results - there's no need to worry about your credit card because it will only be debited when someone clicks on your ad.

  8. No Minimum Spend - you can get going for as little as you want.

  9. Easily Test Ad Copy - find out the best performing headline and have the option to use it again in your print marketing.

  10. Specific Location Targeting - target your local ads, for example 3 miles from your business postcode, or less.

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Writing Profitable Google Ads Headlines